Pacific Media Watch
An Aotearoa New Zealand-based community education provider is preparing a new course aimed to help media professionals in the Pacific region understand and respond to the complex issue of disinformation.

The eight-week course “A Bit Sus (Pacific)”, developed by the Dark Times Academy, will be offered free to journalists, editors, programme directors and others involved in running media organisations across the Pacific, beginning in February 2025.

“Our course will help participants recognise common tactics used by disinformation agents and support them to deploy proven educational and communications techniques including lateral reading and ‘pre-bunking’,” says Dark Times Academy co-founder Mandy Henk.

As well as teaching participants how to recognise and respond to disinformation, the course offers an understanding of how technology, including generative AI, influences the spread of disinformation.

The course is an expanded and regionalised adaption of the “A Bit Sus” education programme which was developed by Henk in her former role as CEO of Tohatoha Aotearoa Commons.

“As the Pacific Islands have experienced accelerated growth in digital connectivity over the past few years — thanks to new submarine cable networks and satellite technology — the region has also seen a surge in harmful rumours and disinformation that is increasingly disrupting the ability to share accurate and truthful information across Pacific communities,” Henk says.

“By taking a skills-based approach to countering disinformation, our programme can help to spread the techniques needed to mitigate the risks posed by digital technologies.”

Evidence-based counter disinformation
Henk says delivering evidence-based counter disinformation education to Pacific Island media professionals requires a depth of expertise in both counter-disinformation programming and the range of Pacific cultures and political contexts.

“We are delighted to have several renowned academics advising the programme, including Asia Pacific Media Network’s Dr David Robie, editor of Asia Pacific Report and founder of the Pacific Media Centre, and Professor Chad Briggs from the Asian Institute of Management.

“Their expertise will help us to deliver a world class programme informed by the best evidence available.”

The programme will be co-taught by Henk, as well as American journalist and counter disinformation expert Brooke Binkowski, and New Zealand-based extremism expert Byron Clark, who is also a co-founder of the Dark Times Academy.

“Countering disinformation and preventing the harm it causes in the Pacific Islands is crucially important to communities who wish to maintain and strengthen existing democratic institutions and expand their reach,” says Clark.

Binkowski says: “With disinformation narratives on the rise globally, this course is a timely and eye-opening look at its existence, its purveyors and their goals, and how to effectively combat it.

“I look forward to sharing what I have learned in my years in the field during this course.”

The course is being offered by Dark Times Academy using funds awarded in a public competitive grant offered by the US Embassy in New Zealand.

While it is funded by the US, it is a completely independent programme overseen by Dark Times Academy and its academic consultants.